Yinzhen Bao :)

April 25, 2014

Entrepreneurship Project: Changes after review

Filed under: EntrepreneurshipProject,HSS8121 — yinzhenbhao @ 9:07 PM

After peer review, I mainly improve the prototype in terms of the concept of ‘more effective’ and ‘saving more space’. I would like to call it – ‘Wall Nanny’. It focuses on home customers. The materials of this product are wood, and the function of it is to hold the clothes / hat / keys etc. in a more well-organised way, meanwhile, the electronic part is designed for the consideration of home safe.

Talking to the electronic part, the screen will show the updated date and weather connected with computer by wireless, and it also checks the information of door safety which is directly connected to electronic devices (e.g. mobile phone, iPad, laptop) by supported device z-wave.
Screen Shot 2014-04-25 at 15.37.29
This part can be demounted as a separated part from the whole.
Right images source: z-wave.com

After separating, the hollow part can also become a space of keeping items. The prototype of objects holder is designed from two parts. There are three rotatable wood hooks which can be flexible to pull open. The back side shows the hidden part that can be pull out by the bottom of right side (seeing on the screen).
Screen Shot 2014-04-25 at 15.33.49
There are four rotatable wood hooks designed on the slider.
Screen Shot 2014-04-25 at 15.39.52
The sample of using it – customers can put keys and clothes when they comes home. To be honest, I  haven’t think of size and price deeply now, just build up the prototype based on the concept, but will do more research in the electronic part these days in order to check the feasibility of outcome and its price, meanwhile asking the potential customers about it. I will clarify them and the maximum of load-bearing after doing the marketing research.
Screen Shot 2014-04-25 at 15.40.43

Entrepreneurship Project: Peer Review – ‘Wall Memo Holder’

Filed under: EntrepreneurshipProject,HSS8121 — yinzhenbhao @ 6:34 PM

Yesterday, Jun reviewed my product ‘Wall Memo Holder’.

He was really helpful, especially in the the direction of making a clearer concept part. He asked why it would save time and save space and suggested to focus one or two main concept of this product. I did not think of this part deeply until he told me, as well as the part of trying to think about ‘more fun’ with different shapes like animals meanwhile thinking about architectural concept, such as origami polygon. And he also suggested me to combine the concept of eco-friendly with more fun, and took the example of tree polygon.

After rethinking the concept of this product, although it was designed by the idea of eco-friendly, people don’t need to use too many memos in their normal daily life and other electronic reminder can help them as well. For that reason, I would build up the product in terms of more practical way, that is, focusing on the concept of ‘well-organised / more effective’ and ‘saving more space’, instead of ‘eco-friendly’ and ‘more fun’.

He also inspired me to think about a reasonable price of the product, which could be amended by doing more relevant marketing research. I will improve this part after making a survey of materials and the similar products in the market first.

For the pitch video, Jun suggested me to make more examples of the prototype in the further one, which could help the viewers to understand the pitching better. I would improve the presentation by adding the introduction of the product.

Many thanks!
yinzhenbao pitch with Jun

Entrepreneurship Project: Peer Review – ‘Unbrellable’

Filed under: EntrepreneurshipProject,HSS8121 — yinzhenbhao @ 5:52 PM

Yesterday I reviewed Wenchang’s Unbrellable.

I really like the tumbler concept of this product and the shape looks simple and exquisite. However, the function of this product did not be quite so clear until Wenchang explained it. For example, I noticed that there are 8 holes on this funnel and I was not sure in the design part of this stand – assuming one or uneven number of umbrella(s) would be put into the stand or the different weight of umbrellas, how does it work? Wenchang shared her idea of it, she told me that there would be lots of heavy particles like sand which could balance the weight at the bottom of this stand. We discussed the weight that suitable particles could have in this stand and thought more about different shapes instead of tumble function. I suggested if she could reference different shapes like fold and unfold, mulit-layers that could be suitable more types of umbrella in this function as well as saving more space.

For the light function of this product, I was wondering was it designed for public place, such as workplace where has more flowing of people, and how does it work, by battery or charge? Wenchang introduced this product would be mainly aimed the door place at home so that people who came home at night could find the objects much easier. I proposed to doing the survey of the demands in different places, for example, finding some relevant principle of how the battery could work in similar products and spaces so that could help her to improve her product in the practical process and achieve the outcome better.

I also asked the clock function, we discussed some possibilities of how to make this product have clearer setting. Wenchang told me she were thinking to remove this part and asked that, or, if it could project larger image on the wall when the user used it. I suggested she needed to consider more factors of space and selling point of this product. If it was designed as the multi-media home installation which would be set at the door place, it would be not quite necessary to set it due to people’s general behaviour. I proposed to think customers’ psychology, if the clock function could be separated from the installation as a small electronic time installation which could be presented for free with Unbrellable. On the other hand, if clock was designed by the effect of projecting, then the unrestricted space with living room need to be considered as well so that people could be easy to get time. I suggested her that she need to think about the selling point of this product itself, which, focusing one or two parts, such as umbrella stand and light sensor, instead of three functions. Besides, I said if it could add some signs on the installation for those who never used it before could be a good experiment to be more user-friendly.

Finally, I think this product will be competitive in either the creative concept or the function after building it up in a more practical parts, meanwhile designer need to collect the materials information in order to think which part could be removed or take less consideration on it, since it is a ingenious multi-electronic installation that can spend designer’s overload in making  a practical outcome. After it has a direct evaluation, then it can be set a reasonable the price.

April 21, 2014

Digital Media Project: Experiment of code

Filed under: DigitalMediaProject,DMS8013,Testing — yinzhenbhao @ 1:35 AM

Experiment: Processing & Arduino
What I met the biggest problem during this period was the values of ‘translate’ and ‘random colour’. The image responded unclear version when I tested the code, and it could not rotate in the center of image itself but turning around the center of the screen. The problem of rotation has been solved by changing the translate X&Y number after several experiments. Besides, I set the float ‘x’ and ‘y’ instead of exact number in the code of each image in order to make the further experiment more effective.
Regarding the problem of random colour, I set the code named ‘.disableStyle();’ that was taught by allocated technical tutor of this project. This code is utilised to remove the original colour of the image and set new colour value in Processing.

Code of Images
void draw() {

pushMatrix(); // save the current coordinate system to the stack
// translate to the center of screen
translate(width/2, height/2);
// rotate everything when the frameCount adds up

// small flower
if (sensorValue>300 && sensorValue<=400) {
fill(0, 180);
shape(SVG09, x+10, y+10, sensorValue+15, sensorValue+15);
shape(SVG01, x+10, y+10, sensorValue+15, sensorValue+15);

// bigger flower
else if (sensorValue>400 && sensorValue<=500) {
fill(0, 180);
shape(SVG03, x-20, y-20, sensorValue+20, sensorValue+20);
shape(SVG04, x-30, y-30, sensorValue+25, sensorValue+25);

// random colour
else if (sensorValue>500 && sensorValue<=700) {

//Audio triggered
minim = new Minim(this);
sou = minim.loadFile(“ESA_installation.wav”);
fill(random(0, 100), random(0, 100), random(0, 100), 80);
shape(SVG05, x-60, y-60, sensorValue+60, sensorValue+60);
fill(random(100, 200), random(100, 200), random(100, 200), 150);
shape(SVG06, x-50, y-50, sensorValue+35, sensorValue+35);
fill(random(200, 255), random(200, 255), random(200, 255), 50);
shape(SVG08, x-60, y-60, sensorValue+40, sensorValue+40);

// else if (sensorValue>700 && sensorValue<=800) {
// fill(random(0, 100), random(0, 100), random(0, 100), 100);
// }

else {
fill(255, 150);
shape(SVG08, x+30, y+30, sensorValue+300, sensorValue+300);

popMatrix(); // restores the prior coordinate system

The images below is the testing without colour variation after connected to Arduino. The shape will be changed based on the variation of sensorValue (according to capture the light intensity by photoresistor). This series of screenshoots is the version that before the problem of rotating around according to the center of one image has been solved, and it also showed another problem about the delay in responding in terms of rotation due to loading too many pictures in Processing.QQ图片20140421015529QQ图片20140421015430QQ图片20140421015458

Arduino Prototype

Experiment: Pure Data – Gem Patch
After almost finish to modify the code of image, I am still not satisfied with the effect in terms of either the dull outcome or the incomplete expression of concept. This problem of how to improve the project by technology annoyed me for nearly a week until I came across the book called Art of the digital age, and an installation digital artwork (Transgenic Net Installation, Kac, 1999) inspired me to continue to build it up, which will be introduced in the relevant reference account. In doing so, I references an embodied interaction tutorial on Youtube, and make some slightly change of values, including the shapes. The effect is shown as below, which is, it can capture the colour of object / surrounding by webcam.

morefun4art (2012) Available at: Youtube. Embodied Interaction – Puredata lesson016a [Accessed 20 April 2014].
Wands, B. (2006). Art of the digital age. New York: Thames & Hudson.

April 19, 2014

Entrepreneurship Project: Pitching – 100% recycled Wall Memo Holder

Filed under: EntrepreneurshipProject,HSS8121 — yinzhenbhao @ 12:00 AM

Simple, recycled, assembled, versatile Memo Holder that allows you to assemble it you’d like. Gives you an orderly memos to arrange your schedule more effective.

Wall Memo Holder is designed in the belief that it should benefit either our customers or the environment. Really hopes you could be part of our members in this project.
Why Wall Memo Holder?
Wall Memo Holder is utility and flexibility for supporting every workplace or home place, but in a creative, accessible and fun style. It is devised an ultra simple 2-6 pieces that allows you the utmost adjust it by creative assembling according to your events on different memos. And the tray that allows to be fixed on the wall will not occupy the space.
Screen Shot 2014-04-16 at 13.41.17
Save more time and Go ‘Green’!
No longer have to face the mess pieces memos around your table and wall. Wall Memo Holder is perfect for studying / working / home place. Whatever you are doing short-term plan, or remind household matters, it helps you to handle them more convenient and more effective. The material is used in recycled and clean cardboard. Wall Memo Holder gives more fun to the shape you create by several pieces and adjust them immediately to remind yourself what’s going on and what’s the prior event.

Why to be kickstarter for this project?
I am coming to you become kickstarters is to make the cost effective and eco-friendly creative products outcome for anyone can afford to purchase. The concept behind the product is to give people a friendly and organised reminder, as well as contributed on that it saves more space for the place and save more time to handle the prior or trivial matters in daily life. Plus, Kickstarts will be able to order your UNIQUE shape of the tray and pieces!

Thank you for your support!

Pledge levels
Receive the assembled 6 pieces with the tray.
UK shipping not included.
+ £5 for international
Screen Shot 2014-04-18 at 12.56.56

Receive the assembled 8 pieces with the tray.
UK shipping included.
+ £5 for international
Screen Shot 2014-04-16 at 13.16.15
Receive the assembled 8 pieces with shape ordered tray (sample example as below, order your own one).
UK shipping included.
+ £5 for internationalScreen Shot 2014-04-18 at 13.15.47

Where is the money going?

Shipping & Delivery
All Wall Memo Holders will be dispatched from UK. UK backers will receive theirs via 1 class royal mail; International backers will get parcels with tracking via UPS.

Risks and challenges
The Potential risk is that materials are crumpled during shipping. To avoid this problem, the package is the firm packaging inside to make sure it can be delivered to you safely.

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